BRAND GUIDE

BRAND NAME

The name “gogawi” is the sum of three parts. Go. Game. Win. Focused on the playful nature of the “gg”. In the gaming world the “gg” is an acronym for good game.

The minimum clearing space around the logo is the width of the “O” in the logo.

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PRIMARY LOGO

LOGO REVERSED

REVERSED SOLID COLOR

REVERSED GRADIENT

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GG ICON

Gogawi is not your ordinary betting platform. So we have created a mascot to set ourself apart from the rest. The GG cat was created to reflect a character that can fit into the game. He is happy, mysterious and curious as a cat.

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BRAND FONTS

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BASE COLOR PALETTE

Our base color palette is dark but not 100% black. Using an off black we have mixed a slight blend of deep blue to sooth the eye. With the need to allow various game logos and multiple lines of text, various button sizes and colors this deep palette is ideal.

#1e2227

#272d33

#363a42

#ffffff

#7f8091

#aab2c7

VIBRANT COLOR PALETTE

The vibrant colors are within a color spectrum from blue to purple. This
palette is intended to compliment and not compete with one another.

#3e8cff

#6c5dd3

#7f3f98

UI DESIGN

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GG CAT MASCOT

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SOCIAL STYLE